10 Brands Like PRAO: Competitors & Alternatives (Oct 2026)
The best-known Indian brands like PRAO are Zivi Fashion, Thauya, Vembley, and The Envy House. They mostly sell necklaces, earrings and bracelets (similar to PRAO), and their median prices range from ₹249 to ₹349 (PRAO's is ₹99). As well as well-known brands, below you'll find lesser known brands that have similar product catalogues to PRAO, including Tiaraa, Oleya Gold, Blingstrax, and more.
The data in this article comes from Merchant Data. You can access data like this on Indian brands via API. Learn more here. Last updated: 7 October 2026.
1. Fahrya
Fahrya sells fashion jewellery including necklaces, earrings, bracelets, anklets, rings, and jewellery sets, with bulk order options.
Like PRAO, most of its range is necklaces & chains and bracelets & bangles (55% vs 65% at PRAO), at the same ₹99 median price.
Examples of what Fahrya sells
Necklaces & chains
Gold-Tone Layered Heart Necklace₹99
Gold-Tone Bow Pendant Necklace₹79
Pearl Bow Necklace₹99+124more necklaces & chainsView on shopfahrya.in →
2. Tiaraa
Tiaraa is a jewellery retailer selling silver charms, pendants, necklaces, bracelets, anklets, and earrings with gemstone and evil eye designs.
Like PRAO, most of its range is necklaces & chains and bracelets & bangles (78% vs 65% at PRAO), at a higher median price (₹249 vs ₹99).
Examples of what Tiaraa sells
Necklaces & chains
Pink Stone Charm Earrings Combo₹249
Pink Pearl Floral Earrings Combo₹249
Pink Shell Charm Earrings Combo₹249+262more necklaces & chainsView on tiaraa.in →
3. Zivi Fashion
Zivi Fashion sells customizable jewelry including engraved bar necklaces and personalized name rings.
Like PRAO, a large part of its range is necklaces & chains and bracelets & bangles (50% vs 65% at PRAO), at a higher median price (₹249 vs ₹99).
Examples of what Zivi Fashion sells
4. Oleya Gold
Oleya Gold sells ISO-certified imitation jewellery with a 3-month colour guarantee.
Like PRAO, most of its range is necklaces & chains and earrings (59% vs 66% at PRAO), at a higher median price (₹350 vs ₹99).
Examples of what Oleya Gold sells
5. The Envy House
Everyday gold-plated jewellery brand offering necklaces, bracelets, charms, earrings, and rings for daily wear and statement styles.
Like PRAO, most of its range is necklaces & chains and earrings (69% vs 66% at PRAO), at a higher median price (₹329 vs ₹99).
Examples of what The Envy House sells
Necklaces & chains
Amaya Necklace₹499
Tiny Necklace₹249
Glitz Necklace₹529+126more necklaces & chainsView on shopteh.in →
6. Blingstrax
Affordable anti-tarnish 18k gold stainless steel jewellery for everyday wear, featuring trendy designs.
Like PRAO, most of its range is earrings and necklaces & chains (56% vs 66% at PRAO), at a higher median price (₹320 vs ₹99).
Examples of what Blingstrax sells
Earrings
Luxe Drop Dangles₹299
Star Glow Studs₹170
Studded Bowey Studs₹170+498more earringsView on blingstrax.in →
7. Thauya
Thauya sells curated gold and silver jewellery including necklaces, bracelets, earrings, rings, anklets, and watches, plus keychains and fashion accessories.
Like PRAO, a large part of its range is bracelets & bangles and necklaces & chains (39% vs 65% at PRAO), at a higher median price (₹299 vs ₹99).
Examples of what Thauya sells
Bracelets & bangles
Square Layered Gold Bracelet₹349
Round Bangle Bracelet (Adjustable Size)₹299
Pearl And Gold Bracelet₹349+161more bracelets & banglesView on thauya.com →
8. Rudrakshi Craft
Handmade craft business offering unique and trendy artisanal products.
Like PRAO, a large part of its range is bracelets & bangles and necklaces & chains (42% vs 65% at PRAO), at a higher median price (₹269 vs ₹99). Rudrakshi Craft accepts cash on delivery.
Examples of what Rudrakshi Craft sells
Bracelets & bangles
Batman & Hello Kitty Couple Beaded Bracelets₹269
Batman & Hello Kitty Couple Beaded Charm Bracelets₹299
Panda Charms Black and Purple Beaded Friendship Bracelets₹199+33more bracelets & banglesView on rudrakshicraft.com →
9. Meera Jewellers
Wholesale and retail jewellery shop located in Chandni Chowk, Delhi.
Like PRAO, a large part of its range is earrings and necklaces & chains (36% vs 66% at PRAO), at the same ₹99 median price.
Examples of what Meera Jewellers sells
10. Vembley
Vembley is an online fashion jewellery store offering necklaces, earrings, bracelets and trendy styles.
Like PRAO, most of its range is necklaces & chains and earrings (67% vs 66% at PRAO), at a higher median price (₹349 vs ₹99).
Examples of what Vembley sells
Necklaces & chains
Golden Butterfly Chain Pearl Tassel Pendent Necklace For Women And Girls₹399
Gold Plated Chain Evil Eye Pendant₹99
I Love You In 100 Languages Crescent Pendant₹399+361more necklaces & chainsView on vembley.com →Earrings
Gold Plated Trendy Hoop Earrings Combo Set Stylish Earrings for Women & Girls₹399
Stylish Pink Crystal Floral Heart Stud Earrings Set for Women₹299
Amazing 11 Pair Combo Earrings Set for Women - Western & Traditional Wear₹299+598more earringsView on vembley.com →Bracelets & bangles
Black & White Yin Yang Beaded Couple Bracelets - Matching Heart Charm Set₹279
Black & White Beaded Couple Bracelet Set - Heart Charm Matching Bracelets₹299
Gold-Tone 6-Piece Stackable Heart Knot Floral Bracelet Set for Women₹329+136more bracelets & banglesView on vembley.com →