12 Brands Like Naturali: Competitors & Alternatives (Nov 2026)
The best-known Indian brands like Naturali are Paradyes, Moxie Beauty, Soulflower, and Khadi Natural. They mostly sell hair care and skincare (similar to Naturali), and their prices are close to Naturali's ₹494 median too. As well as well-known brands, below you'll find lesser known brands that have similar product catalogues to Naturali, including Biosolutions Cosmetics, Skince, Vedix, and more.
The data in this article comes from Merchant Data. You can access data like this on Indian brands via API or web UI. Learn more here. Last updated: 3 November 2026.
1. Paradyes
Paradyes is India's first semi-permanent hair color brand.
Like Naturali, most of its range is hair care and shampoo (87% vs 68% at Naturali), at a higher median price (₹595 vs ₹494).
Examples of what Paradyes sells
2. Biosolutions Cosmetics
Biosolutions Cosmetics sells cosmetic and beauty products.
Like Naturali, most of its range is hair care and skincare (80% vs 68% at Naturali), at a higher median price (₹1,499 vs ₹494).
Examples of what Biosolutions Cosmetics sells
3. Moxie Beauty
Moxie Beauty is a hair care brand offering clean, high-performing products specifically formulated for Indian hair types including shampoos and styling gels.
Like Naturali, a large part of its range is hair care and shampoo (42% vs 68% at Naturali), at a higher median price (₹695 vs ₹494).
Examples of what Moxie Beauty sells
4. Skince
Like Naturali, a large part of its range is hair care and shampoo (38% vs 68% at Naturali), at a higher median price (₹1,849 vs ₹494).
Examples of what Skince sells
5. Antinorm
Antinorm sells skincare, hair care, and full-body personal care products, including clay-based cleansers, oils, serums, and multi-purpose wellness essentials.
Like Naturali, a large part of its range is skincare and hair care (36% vs 68% at Naturali), at a higher median price (₹1,074 vs ₹494). Antinorm accepts cash on delivery (with conditions).
Examples of what Antinorm sells
6. Vedix
Vedix is India's first customized Ayurvedic hair care, skincare, and immunity brand that formulates personalized products based on individual doshas.
Like Naturali, a large part of its range is hair care and skincare (39% vs 68% at Naturali), at a higher median price (₹899 vs ₹494). Vedix accepts cash on delivery.
Examples of what Vedix sells
7. Khadi Natural
An online store selling 100% natural skin, hair and body care products.
Like Naturali, a large part of its range is hair care and skincare (37% vs 68% at Naturali), at a lower median price (₹349 vs ₹494). Khadi Natural accepts cash on delivery.
Examples of what Khadi Natural sells
Body care & bath
All Indian brands that sell body care & bath →8. fHair
fHair sells premium hair care products including shampoos, conditioners, masks, serums, and leave-in creams for all hair types.
Like Naturali, most of its range is hair care and shampoo (75% vs 68% at Naturali), at a higher median price (₹799 vs ₹494).
Examples of what fHair sells
9. Soulflower
Soulflower offers 100% pure, natural, preservative-free handmade skin care, hair care, and body care products with certified organic and clinically proven formulations.
Like Naturali, a large part of its range is hair care and skincare (26% vs 68% at Naturali), at a higher median price (₹650 vs ₹494). Soulflower accepts cash on delivery (with conditions).
Examples of what Soulflower sells
Essential oils
All Indian brands that sell essential oils →10. DHI
DHI sells medically proven and dermatologically tested hair care products designed to prevent hair loss and promote new hair growth.
Like Naturali, a large part of its range is hair care and shampoo (45% vs 68% at Naturali), at a higher median price (₹1,350 vs ₹494).
Examples of what DHI sells
11. Inde Wild
Inde Wild offers Ayurvedic skincare and hair products combining traditional Ayurveda with modern chemistry.
Like Naturali, its range includes hair care and skincare (22% vs 68% at Naturali), at a higher median price (₹1,265 vs ₹494). Inde Wild accepts cash on delivery (with conditions).
Examples of what Inde Wild sells
Gift hampers & boxes
12. Men Deserve
Premium grooming products for men featuring natural ingredients including hair care, beard care, and facial care products.
Like Naturali, most of its range is hair care and skincare (73% vs 68% at Naturali), at a similar median price (₹493 vs ₹494).


















































































